Bomb Beauty is the brainchild of El Paso makeup and hair artist, Gloria Cadena. Years of working in the industry led her to become passionate about brands, trends, and styles inspired by clients and colleagues gave her the idea of a judgment free space, where you could find many online favorites & must-haves all in one place.
Bomb Beauty made its first debut as a pop-up at a local tattoo convention. Then began building a small following using social media, and participating in a number of other pop-ups. The brick and mortar location was open in November 2018, within that time we’ve added many local and independent lines to our store.